Beauty Schools in California Site Evaluation

There are a total of 71 beauty schools in California state. With 27,237 students, El Camino Community College District is the largest beauty school in the state of California.

El Camino Community College District is a social media - savvy school with not only a website, but also a Facebook page, Twitter account and YouTube channel. El Camino Community College District has 6,560 "likes" on Facebook, 1,728 followers on Twitter and 105 subscribers on YouTube.

Visual Preferences

Color

Exactly 42 of the 71 beauty schools with websites use white as the primary color on their websites. Another color used as the predominant color on California beauty school websites is black (15.5%).

The colors used on the websites for the largest beauty schools in California are as follows:

1. El Camino Community College District: white 21% and purple 3.3%
2. Fullerton College: white 59% and grey 0.5%
3. Cerritos College: white 8% and grey 1.4%

Font

In California, the most popular font style on beauty school websites is Verdana. Approximately 35.2% of beauty schools in California use Verdana as the primary font on their websites. Other fonts commonly used on beauty school websites include Arial (25.4%) and Century Gothic (11.3%).

The largest California beauty schools' websites use the following fonts:

1. El Camino Community College District: Tahoma
2. Fullerton College: Bitstream Vera Sans
3. Cerritos College: Verdana

Social Presence

Exactly 33 beauty schools in California have Facebook pages. On average, each of these schools has 1,649 "likes" on their Facebook pages. The California beauty schools with the greatest number of "likes" are:

1. Fullerton College: 7,217 "likes"
2. Make - up Designory: 6,842 "likes"
3. El Camino Community College District: 6,560 "likes"

Exactly 20 beauty schools in California have Youtube channels. On average, each of these schools has 752 Youtube channel subscribers. The California beauty schools with the greatest number of Youtube channel subscribers are:

1. Make - up Designory: 13,358 subscribers
2. Cao Institute of Aesthetics: 598 subscribers
3. Esthetiques Cosmetology Institute: 537 subscribers

The California beauty schools whose websites have been bookmarked the most number of times on Delicious are:

1. MiraCosta College: 29 Delicious bookmarks
2. Fullerton College: 28 Delicious bookmarks
3. El Camino Community College District: 18 Delicious bookmarks

Web Metrics

Of all of the California beauty school websites, the one that receives the greatest number of unique visitors belongs to James Albert School of Cosmetology - Rancho Cucamonga. This is indicated by the fact that James Albert School of Cosmetology - Rancho Cucamonga's site has a Compete Rank of 12,682, the highest Compete Rank of beauty school websites in California.

And the California beauty school website that is considered the most authoritative by SEOMoz belongs to Fullerton College. It has a SEOMoz Page Authority rank of 66.

It is interesting to compare this data with the statistics for the largest beauty schools in California:

School	Compete Rank	SEOMoz Page Authority
El Camino Community College District	16,188	60.1
Fullerton College	33,030	66
Cerritos College	22,101	61.1