Chemistry Schools Site Evaluation

There are a total of 1,267 chemistry schools in the US. While all of these schools have websites, 1,212 chemistry schools have some social media presence, having accounts on at least one of the three major social media outlets, Facebook, Twitter or YouTube. Of the schools that have a social media presence, the greatest number, almost 96% are on Facebook.

Visual Preferences

Color

Approximately 63.9% of the 1,267 chemistry schools use white as the primary color on their websites. Another 11.8% use grey as the primary color on their websites. Blue (6.8%), yellow (5.9%) and black (5.3%) are other colors commonly used as the primary color on chemistry school websites.

The colors used on the websites of the largest chemistry schools in the nation, are as follows:

1. Arizona State University: grey 34% and white 4.5%
2. Ohio State University - Main Campus: white 30% and grey 3.4%
3. Houston Community College: white 36% and grey 4.3%

Font

The largest number, nearly 42.7%, of chemistry school websites use Arial as the primary font on their websites. Other fonts commonly used on chemistry school websites include Verdana (23.1%) and Helvetica (8.5%).

The largest chemistry school's websites use the following fonts:

1. Arizona State University: Arial
2. Ohio State University - Main Campus: Helvetica
3. Houston Community College: Arial

Social Presence

Exactly 931 chemistry schools have YouTube channels. These schools each have an average of 354 YouTube channel subscribers. The chemistry schools with the greatest number of YouTube channel subscribers are:

1. Massachusetts Institute of Technology: 113,180 subscribers
2. Harvard University: 28,331 subscribers
3. Yale University: 20,055 subscribers

Exactly 1,074 chemistry schools have Twitter accounts. These schools each have an average of 1,811 Twitter account followers. The chemistry schools with the greatest number of Twitter followers are:

1. Harvard University: 69,704 followers
2. Indiana University - Bloomington: 27,945 followers
3. Arizona State University: 24,295 followers

Web Metrics

Although all chemistry schools have websites, only about 19% of these schools actually appear to regularly maintain their sites. This can be deduced from the fact that 81.8% of chemistry school websites have 3 or more broken links one click away from their homepage. The chemistry schools with the most number of broken links are:

1. Creighton University: 7,788 broken links
2. Northwest Missouri State University: 6,291 broken links
3. University of Michigan - Dearborn: 5,490 broken links

It is also interesting to evaluate the number of HTML and CSS validation errors on chemistry school websites to get a sense of the quality of these sites. The chemistry school websites with the cleanest websites, i.e., least number of HTML and CSS validation errors are:

1. California Lutheran University: 0 HTML validation errors; 0 CSS validation errors
2. California Polytechnic State University - San Luis Obispo: 0 HTML validation errors; 0 CSS validation errors
3. Foothill College: 0 HTML validation errors; 0 CSS validation errors

The chemistry school websites with the greatest number of HTML and CSS validation errors include:

1. University of Wisconsin - Stevens Point: 0 HTML validation errors; 1,213 CSS validation errors
2. Alabama A & M University: 63 HTML validation errors; 905 CSS validation errors
3. Irvine Valley College: 0 HTML validation errors; 854 CSS validation errors