School Site Evaluation (white)

Of the 16,382 colors used for evaluation, white is the most common color schools use on their websites. Approximately 4,769 schools around the US use white on their websites. Of these schools, 4,183 use white as the primary color on their websites, while 4,342 use white as a secondary color.

Visual Preferences

Font

Nearly 41.6% of schools that use white as the primary color on their websites use the Arial font style, including Miami Dade College, Houston Community College and University of Central Florida. The other font styles that are used by schools that use white as the primary color include Verdana (25.9%) and Tahoma (6%).

Social Presence

Exactly 2,484 schools that use white as a primary color on their websites have Facebook pages. These schools have an average of 4,887 "likes", and update their Facebook status, on average, 3 times a week. Of these schools, the following have the greatest number of Facebook "likes":

1. Harvard University: 711,688 likes
2. Louisiana State University and Agricultural & Mechanical College: 466,301 likes
3. Ohio State University - Main Campus: 382,198 likes

And 1,883 schools that use white as the primary color on their websites have Twitter accounts. These schools have an average Twitter following of 1,036 followers, and tweet updates, on average, 6 times a week. Of these schools, the following have the greatest number of Twitter followers:

1. Harvard University: 69,704 followers
2. Stanford University: 47,219 followers
3. Yale University: 23,748 followers

Web Metrics

The average Google Page Rank for schools that use white as the primary color on their websites is 5. The average Google Page Rank for schools that use white as a secondary color on their websites is 5. Interestingly enough, the average Google Page Rank for schools that do not use white on their websites is 5.

The schools with the highest Google Page Rank, that also use white on their websites are:

1. Purdue University - Main Campus: 9 Google Page Rank
2. University of California - Berkeley: 9 Google Page Rank
3. Rutgers University - New Brunswick: 9 Google Page Rank