Esl Schools Site Evaluation

There are a total of 244 esl schools in the US. While all of these schools have websites, 236 esl schools have some social media presence, having accounts on at least one of the three major social media outlets, Facebook, Twitter or YouTube. Of the schools that have a social media presence, the greatest number, almost 95% are on Facebook.

Visual Preferences

Color

Approximately 64.8% of the 244 esl schools use white as the primary color on their websites. Another 12.3% use grey as the primary color on their websites. Blue (6.6%), yellow (4.1%) and green (3.7%) are other colors commonly used as the primary color on esl school websites.

The colors used on the websites of the largest esl schools in the nation, are as follows:

1. University of Phoenix - Online Campus: grey 49%
2. Arizona State University: grey 34% and white 4.5%
3. University of Central Florida: white 46% and black 1.6%

Font

The largest number, nearly 39.8%, of esl school websites use Arial as the primary font on their websites. Other fonts commonly used on esl school websites include Verdana (23.4%) and Helvetica (8.6%).

The largest esl school's websites use the following fonts:

1. University of Phoenix - Online Campus: Arial
2. Arizona State University: Arial
3. University of Central Florida: Arial

Social Presence

Exactly 190 esl schools have YouTube channels. These schools each have an average of 217 YouTube channel subscribers. The esl schools with the greatest number of YouTube channel subscribers are:

1. University of Phoenix - Online Campus: 2,942 subscribers
2. Pennsylvania State University - Main Campus: 2,357 subscribers
3. The New School: 2,231 subscribers

Exactly 212 esl schools have Twitter accounts. These schools each have an average of 2,314 Twitter account followers. The esl schools with the greatest number of Twitter followers are:

1. Indiana University - Bloomington: 27,945 followers
2. University of Phoenix - Online Campus: 26,204 followers
3. Arizona State University: 24,295 followers

Web Metrics

Although all esl schools have websites, only about 22% of these schools actually appear to regularly maintain their sites. This can be deduced from the fact that 78.9% of esl school websites have 3 or more broken links one click away from their homepage. The esl schools with the most number of broken links are:

1. Manhattanville College: 4,422 broken links
2. Eastern Washington University: 4,378 broken links
3. University of Central Missouri: 1,421 broken links

It is also interesting to evaluate the number of HTML and CSS validation errors on esl school websites to get a sense of the quality of these sites. The esl school websites with the cleanest websites, i.e., least number of HTML and CSS validation errors are:

1. Southern Illinois University Edwardsville: 0 HTML validation errors; 0 CSS validation errors
2. Montclair State University: 0 HTML validation errors; 0 CSS validation errors
3. Hofstra University: 0 HTML validation errors; 0 CSS validation errors

The esl school websites with the greatest number of HTML and CSS validation errors include:

1. Western Oklahoma State College: 71 HTML validation errors; 371 CSS validation errors
2. University of Nebraska - Lincoln: 0 HTML validation errors; 420 CSS validation errors
3. University of Scranton: 0 HTML validation errors; 376 CSS validation errors