Illinois Schools Site Evaluation

There are a total of 280 colleges in Illinois. Of these, 159 have a Facebook page, 96 have a Twitter account and 130 have a YouTube channel.

Visual Preferences

Color

Exactly 189 of the 280 Illinois school websites use white as the primary color on their websites. The most commonly paired colors with white for school websites in Illinois are white (82.9%) and grey (49.6%).

Aside from white, other colors used as the predominant color on Illinois school websites include grey (12.5%), black (5.7%) and blue (5.7%).

The colors used on the largest schools' websites in Illinois are as follows:

1. University of Illinois at Urbana - Champaign: white 15% and blue 2.9%
2. DeVry University - Illinois: grey 16%
3. College of DuPage: white 25% and grey 2.5%

Font

The font of choice used on the largest number of Illinois school websites is Arial. Approximately 37.9% of Illinois schools use Arial as the primary font on their websites. Other popular fonts used on Illinois school websites are Verdana (27.1%) and Tahoma (7.9%).

The following fonts are used on the websites for the largest Illinois schools:

1. University of Illinois at Urbana - Champaign: Arial
2. DeVry University - Illinois: Arial
3. College of DuPage: Verdana

Social Presence

As mentioned above, 56.8% of Illinois schools have Facebook pages. On average, these schools update their Facebook status 4 times a week. And the average number of "likes" Illinois schools have is 3,226. The Illinois schools with the greatest number of Facebook "likes" are:

1. University of Illinois at Urbana - Champaign: 61,188 "likes"
2. University of Chicago: 47,741 "likes"
3. DeVry University - Illinois: 38,393 "likes"

In addition, 46.4% of Illinois schools have Twitter accounts. On average, these schools tweet updates 7 times a week. And, on average, Illinois schools have 762 Twitter followers. The Illinois schools with the greatest number of Twitter followers are:

1. Loyola University - Chicago: 6,215 followers
2. DeVry University - Illinois: 5,286 followers
3. North Central College: 4,959 followers

And 34.3% of Illinois schools have YouTube channels. On average, these schools have 69 posted videos. And, on average, Illinois schools have 67 subscribers to their YouTube channels. The Illinois schools with the greatest number of subscribers are:

1. University of Chicago: 945 subscribers
2. Columbia College - Chicago: 791 subscribers
3. DeVry University - Illinois: 521 subscribers

Web Metrics

The volume of traffic on Illinois school websites is average in comparison to traffic on school websites around the nation. The schools websites with the highest Alexa Rank in Illinois are:

1. University of Phoenix - Chicago Campus: Alexa Rank of 2,441
2. University of Illinois at Urbana - Champaign: Alexa Rank of 3,934
3. Northwestern University: Alexa Rank of 6,880

The Illinois school websites with the lowest Alexa Rank are:

1. Pyramid Career Institute: Alexa Rank of 29,113,621
2. Christian Life College: Alexa Rank of 24,075,588
3. Taylor Business Institute: Alexa Rank of 17,776,405