Ohio Schools Site Evaluation

There are a total of 349 colleges in Ohio. Of these, 185 have a Facebook page, 105 have a Twitter account and 132 have a YouTube channel.

Visual Preferences

Color

Exactly 233 of the 349 Ohio school websites use white as the primary color on their websites. The most commonly paired colors with white for school websites in Ohio are white (81.1%) and grey (51%).

Aside from white, other colors used as the predominant color on Ohio school websites include grey (9.7%), black (6.9%) and blue (5.7%).

The colors used on the largest schools' websites in Ohio are as follows:

1. Ohio State University - Main Campus: white 30% and grey 3.4%
2. University of Cincinnati - Main Campus: white 38% and black 9%
3. Cuyahoga Community College District: white 17% and black 3.8%

Font

The font of choice used on the largest number of Ohio school websites is Arial. Approximately 35.5% of Ohio schools use Arial as the primary font on their websites. Other popular fonts used on Ohio school websites are Verdana (24.6%) and Tahoma (6.9%).

The following fonts are used on the websites for the largest Ohio schools:

1. Ohio State University - Main Campus: Helvetica
2. University of Cincinnati - Main Campus: Arial
3. Cuyahoga Community College District: Verdana

Social Presence

As mentioned above, 53% of Ohio schools have Facebook pages. On average, these schools update their Facebook status 3 times a week. And the average number of "likes" Ohio schools have is 4,245. The Ohio schools with the greatest number of Facebook "likes" are:

1. Ohio State University - Main Campus: 382,198 "likes"
2. Xavier University: 32,053 "likes"
3. Ohio University - Main Campus: 28,786 "likes"

In addition, 37.8% of Ohio schools have Twitter accounts. On average, these schools tweet updates 4 times a week. And, on average, Ohio schools have 819 Twitter followers. The Ohio schools with the greatest number of Twitter followers are:

1. Ohio State University - Main Campus: 18,232 followers
2. Ohio University - Main Campus: 14,704 followers
3. University of Toledo: 5,830 followers

And 30.1% of Ohio schools have YouTube channels. On average, these schools have 73 posted videos. And, on average, Ohio schools have 66 subscribers to their YouTube channels. The Ohio schools with the greatest number of subscribers are:

1. Case Western Reserve University: 2,054 subscribers
2. Franciscan University of Steubenville: 480 subscribers
3. University of Toledo: 448 subscribers

Web Metrics

The volume of traffic on Ohio school websites is light in comparison to traffic on school websites around the nation. The schools websites with the highest Alexa Rank in Ohio are:

1. University of Phoenix - Columbus Ohio Campus: Alexa Rank of 2,441
2. University of Phoenix - Cleveland Campus: Alexa Rank of 2,441
3. University of Phoenix - Cincinnati Campus: Alexa Rank of 2,441

The Ohio school websites with the lowest Alexa Rank are:

1. Carousel Beauty College - Dayton: Alexa Rank of 25,819,057
2. Carousel of Miami Valley Beauty College: Alexa Rank of 25,819,057
3. David-Curtis School of Floral Design: Alexa Rank of 23,933,033