Organizational Psychology Schools Site Evaluation

There are a total of 243 organizational psychology schools in the US. While all of these schools have websites, 224 organizational psychology schools have some social media presence, having accounts on at least one of the three major social media outlets, Facebook, Twitter or YouTube. Of the schools that have a social media presence, the greatest number, almost 94% are on Facebook.

Visual Preferences

Color

Approximately 65% of the 243 organizational psychology schools use white as the primary color on their websites. Another 14.8% use grey as the primary color on their websites. Blue (7.4%), yellow (6.2%) and purple (2.5%) are other colors commonly used as the primary color on organizational psychology school websites.

The colors used on the websites of the largest organizational psychology schools in the nation, are as follows:

1. University of Phoenix - Online Campus: grey 49%
2. University of Central Florida: white 46% and black 1.6%
3. Michigan State University: grey 3% and blue 1.8%

Font

The largest number, nearly 44%, of organizational psychology school websites use Arial as the primary font on their websites. Other fonts commonly used on organizational psychology school websites include Verdana (17.3%) and Helvetica (12.3%).

The largest organizational psychology school's websites use the following fonts:

1. University of Phoenix - Online Campus: Arial
2. University of Central Florida: Arial
3. Michigan State University: Arial

Social Presence

Exactly 172 organizational psychology schools have YouTube channels. These schools each have an average of 489 YouTube channel subscribers. The organizational psychology schools with the greatest number of YouTube channel subscribers are:

1. Harvard University: 28,331 subscribers
2. Carnegie Mellon University: 16,128 subscribers
3. Columbia University in the City of New York: 4,146 subscribers

Exactly 199 organizational psychology schools have Twitter accounts. These schools each have an average of 2,443 Twitter account followers. The organizational psychology schools with the greatest number of Twitter followers are:

1. Harvard University: 69,704 followers
2. University of Phoenix - Online Campus: 26,204 followers
3. Boston College: 15,524 followers

Web Metrics

Although all organizational psychology schools have websites, only about 17% of these schools actually appear to regularly maintain their sites. This can be deduced from the fact that 83.9% of organizational psychology school websites have 3 or more broken links one click away from their homepage. The organizational psychology schools with the most number of broken links are:

1. Northwest Missouri State University: 6,291 broken links
2. Silver Lake College: 2,934 broken links
3. Northwest Nazarene University: 2,919 broken links

It is also interesting to evaluate the number of HTML and CSS validation errors on organizational psychology school websites to get a sense of the quality of these sites. The organizational psychology school websites with the cleanest websites, i.e., least number of HTML and CSS validation errors are:

1. California Lutheran University: 0 HTML validation errors; 0 CSS validation errors
2. Tulane University of Louisiana: 0 HTML validation errors; 0 CSS validation errors
3. Lawrence Technological University: 0 HTML validation errors; 0 CSS validation errors

The organizational psychology school websites with the greatest number of HTML and CSS validation errors include:

1. Alabama A & M University: 63 HTML validation errors; 905 CSS validation errors
2. University of Colorado Denver: 0 HTML validation errors; 794 CSS validation errors
3. Eckerd College: 14 HTML validation errors; 558 CSS validation errors