South Carolina Schools Site Evaluation

There are a total of 98 colleges in South Carolina. Of these, 63 have a Facebook page, 37 have a Twitter account and 45 have a YouTube channel.

Visual Preferences

Color

Exactly 60 of the 98 South Carolina school websites use white as the primary color on their websites. The most commonly paired colors with white for school websites in South Carolina are white (85.7%) and grey (58.2%).

Aside from white, other colors used as the predominant color on South Carolina school websites include grey (21.4%), blue (5.1%) and black (5.1%).

The colors used on the largest schools' websites in South Carolina are as follows:

1. University of South Carolina - Columbia: white 22% and black 7.6%
2. Clemson University: white 3% and grey 0.6%
3. Greenville Technical College: white 42% and grey 2.4%

Font

The font of choice used on the largest number of South Carolina school websites is Arial. Approximately 36.7% of South Carolina schools use Arial as the primary font on their websites. Other popular fonts used on South Carolina school websites are Verdana (20.4%) and Helvetica (10.2%).

The following fonts are used on the websites for the largest South Carolina schools:

1. University of South Carolina - Columbia: Arial
2. Clemson University: Verdana
3. Greenville Technical College: Times

Social Presence

As mentioned above, 64.3% of South Carolina schools have Facebook pages. On average, these schools update their Facebook status 3 times a week. And the average number of "likes" South Carolina schools have is 4,140. The South Carolina schools with the greatest number of Facebook "likes" are:

1. Clemson University: 64,845 "likes"
2. University of South Carolina - Columbia: 54,777 "likes"
3. College of Charleston: 33,106 "likes"

In addition, 45.9% of South Carolina schools have Twitter accounts. On average, these schools tweet updates 4 times a week. And, on average, South Carolina schools have 885 Twitter followers. The South Carolina schools with the greatest number of Twitter followers are:

1. University of South Carolina - Columbia: 9,583 followers
2. College of Charleston: 5,291 followers
3. Clemson University: 4,942 followers

And 37.8% of South Carolina schools have YouTube channels. On average, these schools have 65 posted videos. And, on average, South Carolina schools have 81 subscribers to their YouTube channels. The South Carolina schools with the greatest number of subscribers are:

1. Clemson University: 678 subscribers
2. College of Charleston: 577 subscribers
3. Medical University of South Carolina: 387 subscribers

Web Metrics

The volume of traffic on South Carolina school websites is light in comparison to traffic on school websites around the nation. The schools websites with the highest Alexa Rank in South Carolina are:

1. University of Phoenix - Columbia Campus: Alexa Rank of 2,441
2. University of South Carolina - Columbia: Alexa Rank of 20,684
3. University of South Carolina - Lancaster: Alexa Rank of 20,684

The South Carolina school websites with the lowest Alexa Rank are:

1. Williamsburg Technical College: Alexa Rank of 26,594,262
2. W L Bonner College: Alexa Rank of 24,821,098
3. Cathedral Bible College: Alexa Rank of 19,751,985